Tag: STORYTELLING

INDUSTRY | INTERLOCAL

Why Are Classic Ads So Loved?

November 18, 2020 | by Anyan

Every now and then, someone posts a grainy ad from the 90s with great adulation. They arouse nostalgic feelings and everyone starts talking about the good old days when ads were so much better and more memorable. I think it could be because of these two reasons; The Media Landscape; Then vs Now. We’ve come from a non-24 hour one-tv…

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INDUSTRY | INTERLOCAL

Spectacular Ghanaian Ads From The 1800s!

July 21, 2020 | by Anyan

Ghana is built on the back of great storytelling. This truth is obscured by descriptives like hospitable, morally conservative, religiously tolerant and culturally rich, but a forensic audit will trace everything back to the ability of a people to tell compelling stories. When our ancestors sought to create a moral framework and achieve behavioral change, they used taboos. Taboos are little…

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